About BARA Analytics

I started my career on the road, working with post-acute providers across the country. Spending time inside different buildings and markets gave me a ground-level view of healthcare operations, and how difficult it can be to separate an internal problem from something changing in the market around you.

As my roles grew from individual facilities to regional and enterprise leadership, I spent more time connecting reimbursement, Medicare Advantage enrollment, quality, financial performance, market position, and payer performance. The data existed, but it was scattered across dozens of sources and rarely organized around the questions we were actually trying to answer.

Then, in July 2022, Transparency in Coverage changed what was possible. For the first time, we could see commercially negotiated rates and compare what providers were being paid against quality, market position, and other performance data. A huge piece of the healthcare puzzle was finally public.

The problem was that the data was incredibly difficult to use. That challenge pushed me further into data science and eventually led to BARA Analytics.

Based in Birmingham, Alabama, BARA takes complex healthcare data and organizes it around the questions healthcare organizations are actually trying to answer.